Author: Brian Stelter and Brad Stone
Date of Publication: February 4, 2009
Source: http://www.nytimes.com/2009/02/05/business/media/05piracy.html?em
Gabriela Garcia Fernandez
On July 2008, the film "Batman, The Dark Knight" arrived in theatres. With its premier Warner Brothers plannned an ambitious antipiracy campaign. Unfortunately, the campaing failed and by the end of the year 2008 more than 7 million people had already illegaly downlouded the film from the Internet.
This clearly demostrated that Hollywood is lossing the battle against piracy and that whatever measure they take, Internet users always find the way to obtain film copies, even when the films are not yet found in DVD. The online film piracy ends up then being a growing problem, contrary to what the film industry expected.
Specialists affirmed that for Internet users is quite easy to find an illegal copy of almost any film on the Net, which are in most of the cases free copies. The illegal copies can be dowlowded using computer programmes that anyone can have and install on their PC. As it is suggested in the article, the conclusion is that "anyone can find free copies of movies still in theatres, in a matter of minutes".
The problem when attacking illegal piracy is that many of the sites that allow free downloud of films and music are locatted in countries which have a low piracy control and are then, hard to monitor.
The result in what respects to the film industry is devastating. The Picture Association Of America has admitted that "illegal downloads are now responsible for about 40% of the revenue the film industry losses anually as a result of piracy". With this data, film producers have no other option that to admit that they are not able to win the battle against piracy whithout a bigger support from part of th Justice. Most part of the film industry declared that to have better laws in relation to the crime of Internet piracy will help them a lot.
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